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Our staff of professionals provides a wide range of assessment and planning services for organizations seeking to develop, enhance, or improve annual, capital and/or endowment fundraising efforts.
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All aspects of annual fund raising are considered, including: major gifts programs, grant writing, prospect identification, research and cultivation, annual/year-end appeals, special events and planned giving programs.
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A feasibility study tells an institution whether a capital or endowment campaign can be successful and exactly how it can be successful.
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Used in the marketing of a proposed campaign, this practical tool provides valuable insight and information to the organization from it's board of directors, it's donors, important community members, foundations, and corporate leaders regarding the leadership and financial support available to raise money for new facilities or endowing programs. When properly conducted and evaluated, the feasibility study examines the whole organization in order to ensure that it has the highest probability for success in its efforts before it embarks on a campaign.
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One of the most important initiatives any organization can undertake is a capital or endowment campaign.
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A campaign not only serves to solicit needed funds, it also provides a framework for increased public awareness, a heightened commitment to the institution's goals on the part of staff, volunteers and donors, and an excellent opportunity to strengthen board and committee structures. From its experience in managing campaigns, Brown Group has devoted extensive time and expertise to develop and refine all the "tools" necessary for a successful campaign effort. We have also developed specialized materials covering every aspect of capital and endowment development activities including:
Leadership Awareness / Publicity Programs
° Campaign Structure and Organization
° Volunteer Recruitment and Orientation
° Board Development and Utilization
° Prospective Donor Identification and Research
° Planned Giving / Estate Gifts Programs
° Media Relations
° Case Statement Materials
° Solicitation Materials / Campaign Brochures
° Foundation Grant Applications Procedures
° Grant Writing
° Government Grant Applications
° Campaign Newsletter and Other Communications
° Computerized Pledge Management Systems
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Boards of directors, executive directors and staff often need training in order to provide the leadership so important to the future of the non-profits they serve.
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Brown Group's professional team provides an institution's staff and board members with the training and tools they need to best fulfill their roles related to marketing, management and fundraising. Among the areas addressed are non-profit trusteeship, organizational planning, fiduciary responsibilities, personnel management, legal issues and public relations. In addition, Brown Group provides staff members with the tools they need to implement recruitment strategies that will attract effective new board members based upon the organization's needs at any point in time.
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Many organizations operate with no concrete short or long-term plans in place. The impact that this lack of planning can make on an organization can have lasting effects both programmatically as well as in the way that the organization is managed and funded.
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A well-written strategic plan can provide staff and board members with a proper roadmap, keeping them focused on the organization’s mission, its vision for the future and the primary goals, objectives, strategies and action plans required to get there.
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One of the great challenges in development is knowing who is supporting your organization. Database Analysis Service is a “wealth and influence” screening tool that isolates the most financially capable prospects involved with your organization.
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The program identifies hard asset information including income, stock holdings, pension assets, and influence and business affiliation. The service also identifies philanthropically inclined prospects by reviewing their foundation affiliations and gifts to other nonprofits and federal elections.
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Estate planning can have high rewards for those sophisticated non-profits that invest in planned philanthropy.
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Brown Group uses tested planned giving methods during consultations with both donors and recipients.
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